Meet the Team

Dan Wheeler

Chief Marketing Officer

Dan Wheeler joined K9 Resorts as Chief Marketing Officer in 2024 and is responsible for developing and elevating the company’s brand strategy and revenue trajectory. With a deep background in marketing, guest experience, and innovation, Dan has helped build and scale successful brands across multiple industries. In the restaurant category, he has led brand management, digital transformation, advertising, field marketing, public relations, strategy, and concept innovation for Dunkin’, Baskin-Robbins, Wahlburgers, and Uncle Julio’s. As managing partner for OH-based WorkPlace Media and SVP/Group Account Director at global marketing agency RAPP Worldwide, he served a roster of clients across retail, hospitality, consumer electronics, and other industries. Dan is a Club CMO member, sits on the advisory board at InnoLead, and spends his free time cooking, exercising, and enjoying just about anything outdoors with his wife, 4 children, and devoted rescue pups Rosco and Pepper.

Tony Ozelis

Real Estate Director

Tony is a seasoned Real Estate Director with extensive experience in the fast-paced retail and food service industries. With a proven track record of success, he has held key positions at renowned brands including Pizza Hut, Wendy’s International, and Little Caesars Pizza.

As the National Director of Real Estate for Best Friends Pet Care, Tony played a pivotal role in that company’s inception, helping to shape its real estate strategy and expansion efforts through ground-up prototype developments as well as several successful multi-unit acquisitions. His expertise also includes spearheading the development of the first 7-Eleven locations in Manhattan, NY, showcasing his ability to navigate complex urban markets and drive growth in competitive environments.

Known for his strategic vision and collaborative approach, Tony is dedicated to optimizing real estate portfolios and enhancing operational efficiencies. He continues to leverage his extensive industry knowledge to identify innovative opportunities that align with organizational goals.

Victoria DeVito

Executive Assistant

Victoria A. DeVito joined K9 Resorts in 2024 as an Executive Assistant to the founders, Steven Parker and Jason Parker.  Victoria has an Associate Degree in Business Administration and a Bachelor’s Degree in Paralegal Studies from St. John’s University. In the past 25 years Victoria has worked as a Paralegal, an Executive Assistant and a licensed N.Y. State Real Estate Agent. Working for many former influential employers with high net-worth and a global presence, have given Victoria a variety of experiences. Past employers whose reputation and products are world renowned, have exposed her to many high-profile, public, confidential and sensitive matters. Victoria brings this knowledge and confidential business understanding to her employers at K9 Resorts.

Victoria Lukacs

Victoria Lukacs

In-House Counselor

Victoria Lukacs, Esq. joined K9 Resorts in 2023 as the In-House Counselor. Victoria has over 5 years’ experience in Business and Commercial Law and has worked in both the private and public sector. As the in-house attorney, Victoria drafts, reviews, and negotiates contracts, provides support to both the Corporate and Franchise Divisions of the company, and mitigates risk through best practices. And she has two beautiful, happy puppies named Nymeria and Mango.

Scott Tribucher

Controller

Scott joined K9 Resorts in 2024 and serves as its Controller. As Controller, Scott supports the CFO and is responsible for the accounting, finance, and tax functions for the company. Scott will assist the organization by analysing franchise owners P&L’s to provide better benchmarking for the franchise system. Scott has over 20 years experience in various finance support roles with a commitment to organizational growth, cost controls and P&L management. Prior to K9 Resorts, Scott was the Controller at AbraHealth, a private equity backed dental service organization. He previously held senior finance positions with Do Good Foods, Anticimex, Hertz, and Sony. Scott started his career in public accounting with Deloitte and is a licensed CPA.

Allyson Bentley

Marketing Manager

Allyson Bentley joined K9 Resorts in 2023 and serves as a Marketing Manager. Allyson comes to K9 Resorts with over 13+ years of experience in marketing, advertising, UX, and digital strategy within both the higher education and consumer goods space. She has worked for a variety of brands from Black and Decker to Georgetown University. She is also an entrepreneur having successfully launched and sold two digital brands. She loves dogs, especially her own fur baby, Lady Penelope Bentley, a Staffordshire Terrier, rescued from Puerto Rico.

Alyssa Wang

Staff Accountant

Alyssa comes to K9 Resorts with ten years of finance and accounting experience. Besides assisting growing companies with handling their financial records, she also spent five years in public education. Alyssa is responsible for making sure the accuracy of financial records is recorded properly and withheld. In past positions, she has been responsible for compiling data-driven reports in order to assist the team in making their decisions and strategic recommendations.

Andrew Taylor

Director of Corporate Operations

Andrew joined K9 Resorts in 2022 and serves as Director of Corporate Operations. Andrew is responsible for reviewing, analyzing, and evaluating all company-owned locations, focusing on implementing policies and procedures that will improve day-to-day operations throughout the entire K9 Resorts system – company-owned and franchisee-owned. Andrew came to K9 Resorts with over 8 years of Director experience from a different franchise organization. In 2021, Andrew was recognized by Convenience Store Magazine as one of the top 40 Under 40 leaders in the industry.

Brenden Ryan

Marketing Associate

Brenden Ryan Joined K9 Resorts in 2022 and serves as a Marketing Associate. He is a professional graphic designer with extensive knowledge in the Illustration field with experience in areas such as sign and logo design/fabrication. Brenden is responsible for designing digital and print advertisements, flyers, brochures, etc, and will assist franchise owners with marketing collateral requests, which will ensure brand consistency throughout the United States.

Stacey Wells

Operations Manager

Stacey came to K9 Resorts with over 10 years of experience within the childcare franchise industry and joins us as an Operations Manager. Throughout her career, Stacey assisted new franchisees with opening locations, hiring and training staff, and maintaining brand compliance while also serving as the day-to-day Director.

Vincent Corso

Vice President of Finance

Vincent Corso joined K9 Resorts in the beginning of 2022 and serves as Vice President of Finance. Vincent comes to K9 Resorts with over 20 years of well-rounded experience in finance and accounting in established companies, franchises, and start-ups. His broad experience includes evaluating and supporting franchise business models, in-home services, hotel management, construction management, and property management sectors, as well as emerging technologies in mobile advertising and television. Vincent is responsible for operational and financial leadership, including accurately reporting K9 Resorts financial results. Prior to K9 Resorts, Vincent was the Vice President-Corporate Controller of a leading Hotel Management Company and previously held senior finance positions with Visible World (now Comcast) and Kiswe Mobile.

Mike Baker

Operations Manager

Mike joined K9 Resorts in 2021 and serves as Operations Manager where he is responsible for the development and opening of new resorts, resort management, and supporting franchisees. Mike came to K9 Resorts with over 12 years of retail operations management experience from highly reputable brands such as Target, The Vitamin Shoppe, and Harbor Freight. Throughout his career, Mike was a multi-unit leader responsible for every aspect of the business, led projects such as Brand Defining remodels and new store openings, and led winning teams for some of the highest volume stores in these brands.

Jessica Reitemeyer

Jessica Reitemeyer

Operations Manager

Jessica has been a member of the K9 Resorts team since inception in 2005. She serves as Operations Manager where she is responsible for resort management, franchisee training, and the development and opening of new resorts. As an original member of the K9 Resorts team, Jessica has years of experience in every position at the resort-level. Jessica has played a key role in the development of systems and processes at K9 Resorts.

Tom Giaimo

Senior Accountant

Tom Giaimo joined K9 Resorts in 2023 and serves as the Senior Accountant. Tom comes to K9 Resorts with 3 years of public accounting at EisnerAmper and 2 years of private accounting at Summit Health. Tom works very closely with Vincent Corso, VP of Finance, and is responsible for supporting Vincent in operational and financial management, tax strategies and effective use of resources, including accurately reporting K9 Resorts financial results.

Patti Carr

Chief Operations Officer

Patti recently joined K9 Resorts and serves as Chief Operating Officer. Patti is responsible for the day to day operations of the Brand as well as supporting our franchisees. Patti comes to K9 Resorts with over 35 years of retail operational experience with both Company and Franchise owned locations. Patti was the Vice President of Franchise Operations at various Brands, including Mrs. Fields Famous Brands, Krispy Kreme Doughnut Corp and most recently SportClips Inc. overseeing almost 2000 locations in the US and Canada. In these roles Patti oversaw operations,training, marketing and strategic planning.

Greg Smith

Chief Operations Officer

Greg recently joined K9 Resorts in October 2023 and serves as Chief Development Officer. Greg is responsible for the smart, strategic growth of K9 resorts across the country. Greg comes to K9 Resorts with over 20 years of retail real estate experience with both Company and Franchise owned locations. Greg began his retail real estate career with Sally Beauty company in 2001 after a brief career as a fully licensed financial planner. For the past 20 years Greg was with Sport Clips, Inc. where he worked his way from Director of Real Estate up to Chief Development Officer. During his tenure with Sport Clips, the brand developed over 1,800 locations with a store count growing from 100 locations to just shy of 1,900 in the U.S. and Canada. Greg was responsible for a number of key responsibilities (at different times) which included real estate, construction, franchise sales, compliance, administration, facility maintenance, budgeting and strategic planning.

John Miller

Chief Financial Officer

John joined K9 Resorts in 2023 and serves as its Chief Financial Officer. As CFO, John is responsible for accounting, finance, tax and treasury. John has over 25 years of experience in support of growth stage companies. He has worked to develop and manage processes and systems that scale and evolve with the needs of the business. Utilizing his capital markets experience he has worked with private equity and investment and commercial banks to finance and achieve growth. Prior to K9 Resorts, John was the CFO of Do Good Foods, a start-up company, focusing on sustainability projects and previously held senior finance positions with Viking Pest Control (an Anticimex owned company), Digital Realty Trust and the Telx Group.

Zach Gould

Vice President of Corporate Operations

Zach Gould joined K9 Resorts in 2021 and serves as Vice President of Corporate Operations. Zach has over 5 years of dedicated experience in the pet care industry and a track record of more than 9 years in operations management. With multi-unit operations experience spanning across the East Coast, Zach’s responsibilities have encompassed operational excellence, employee recruitment and training, strategic planning, and driving profitable growth. As a member of the Board of Advisors for the International Boarding and Pet Services Association (IBPSA), Zach is committed to elevating industry standards. At K9 Resorts, he plays a central role in overseeing all company-owned locations, driving expansion, development, and acquisition efforts, and collaborating closely with Co-founder Steven Parker on research and development to pioneer innovative solutions across the brand.

Cassie Gato

Vice President of Marketing

Cassie Gato joined K9 Resorts in 2021 and serves as Vice President of Marketing. Cassie comes to K9 Resorts with over 10 years of well-rounded Marketing experience within both the luxury skincare space, and within the toy category. With specialized Grand Opening Marketing experience at Toys”R”Us, Cassie is responsible for streamlining, organizing and elevating the K9 Resorts Grand Opening Marketing plans, implementing brand-wide marketing strategies, and analyzing promotional plans to communicate best practices.

Jason Parker

Co-Founder, and Chief Executive Officer of K9
Franchising, LLC (Franchisor) & Chairman of
the Board of K9 Holdings, LLC (Parent Company)

Jason co-founded K9 Resorts in 2005 and serves as Chief Executive Officer of K9 Franchising, LLC as well as Chairman of the Board of K9 Holdings, LLC. Jason oversees franchise development and operations. At K9 Resorts, Jason has played a pivotal role in the development of the business model, long-term financial management strategies, human resources, marketing, and promotional strategies. Jason is also a nationally-renowned speaker, considered an expert in the pet care industry, and was recognized by Congress for outstanding and invaluable service to the community.

Bill Stewart

Bill invested in K9 Resorts in 2016 and serves as a board director. Bill joined Navigator Partners in 2006 and serves as Managing Partner. Bill has also invested in Crestcom International, a global franchisor of management and leadership training. Prior to Navigator Partners, he was the Managing Director at Nassau Capital, an alternative asset manager for Princeton University’s endowment. In addition to K9 Resorts, Bill serves on the board for FirstLight Home Care.

Bernard Markey

Bernard Markey

Bernard invested in K9 Resorts in 2016 and serves as a board director. Bernard co-founded Navigator Partners in 1999 and serves as Managing Partner. Navigator Partners is a private equity investment group with a focus on franchisors. Bernard has invested in leading franchisors, including FirstLight Home Care, Smashburger, and Comfort Keepers. The principals at Navigator Partners have completed over 50 private equity investments and bring over 100 years of combined experience in private equity, strategic investments, and operations. In addition to K9 Resorts, Bernard serves on the board for FirstLight Home Care.

Steve Beagelman

Steve joined the Board of Directors in 2016. Steve is the Founder and Chief Executive Officer of SMB Franchise Advisors, a franchise consulting company. Since 2009, SMB Franchise Advisors has assisted over 200 companies develop and launch their franchise model. With over 30 years of franchise experience, Steve held senior-level executive positions at Hollywood Tans, Saladworks, and Rita’s Italian Ice. He is a regular guest speaker at franchise conferences and an author for franchise industry publications. Additionally, Steve earned his Certified Franchise Executive designation from the International Franchise Association.

Steven Parker

Co-Founder and Chief Executive Officer of Corporate
and Joint Venture Resort Operations Board Member

Steven Parker co-founded K9 Resorts in 2005 and serves as Chief Executive Officer of Corporate and Joint Venture Resort Operations. Steven oversees corporate resort development, corporate resort operations, and operating standards across the franchise system. He regularly speaks at national conferences and universities on the topics of business, pet care, and entrepreneurship. Steven has earned recognition from the Mayor of Fanwood, the New Jersey State Policeman’s Benevolent Association, and the United States Congress for his charitable contributions.

Kevin Tennant

Vice President of Franchise Operations

Kevin joined K9 Resorts in 2019 and serves as Vice President of Franchise Operations. Kevin is responsible for assisting franchisees from signing day through grand opening. Kevin came to K9 Resorts with more than 30 years of retail operations experience. Throughout his career, Kevin held a variety of positions at major brands, including The Disney Store, Vice President of Stores and Operations at Nautica, Senior Director of Store Operations at Tommy Hilfiger, and Vice President of Operations at Rook Coffee. In these positions, Kevin oversaw operations, employee training, and strategic planning.

Brian Carlisle

Director of Real Estate

Brian joined K9 Resorts in 2020 and serves as Director of Real Estate. Most recently, Brian worked at Simply Greek, a Mediterranean restaurant franchisor, as Director of Real Estate and Construction from 2016 to 2018 and President from 2018 to 2019. At Simply Greek, he helped build the brand from zero locations to 36 locations in 30 months. Prior to Simply Greek, Brian worked at Rita’s Italian Ice for 17 years in a variety of positions, including Business Consultant, Director of Operations, Director of Construction, and Vice President of Development. Brian helped Rita’s Italian Ice grow to over 300 units domestically and internationally.

Chris Nielsen

Operations Manager

Chris has been a member of the K9 Resorts team since inception in 2005. He serves as Operations Manager where he specializes in inventory management, franchisee training, and facility management. In 2005, Chris supported the operations of K9 Resort’s first resort in Fanwood, NJ.

Sarah Van Aken

Sarah began her career in the commercial/residential real estate industry and found success quickly. She eventually shifted her energy to three successful fashion companies and ultimately channeled her branding, marketing, and design skills with a former Hallmark CEO to build a $135 million social expression business. Today with BrandONE, she focuses on evolving brands and recruiting high-quality candidates.

Peter Barkman

Peter Barkman has been in the franchise industry since he managed a College Pro Painter franchise location at the age of 20. Never looking back, he’s taken several brands from regional companies to national industry leaders. Peter was integral to CertaPro’s growth from $50 million to over $400 million. He’s also won several industry awards including the Star Award (2012 and 2014) and the 2014 Franchisees’ Choice Award.

Jeff Bien

Jeff launched his career specializing in operations for Aamco Transmissions. He oversaw the Mid-Atlantic and Southwest regions for the engine repair juggernaut and eventually accepted a position with CertaPro Painters. It was here where he met fellow BrandONE partner, Peter Barkman, and now he specializes in matching the ideal franchise candidate with the most promising brand opportunity.

Cathi Overend

Special Operations Manager

Cathi joined K9 Resorts in 2022 as Special Operations Manager. Cathi is a certified professional dog trainer, a highly trained animal disaster responder, and has more than seven years in the pet care industry. Her business background is in the field of banking – specifically mortgages. Cathi competes in and judges several dog sports and she’s a long-time rescue volunteer. Her primary duty at K9 Resorts is to provide management support at our company-owned resorts, as needed. She’ll also be involved in procedural review and training and certifying resort team members throughout the entire K9 Resorts system – company-owned and franchisee-owned.

Executive Team

Jason Parker

Steven Parker

Patti Carr

Greg Smith

John Miller

Dan Wheeler

Kevin Tennant

Zach Gould

Cassie Gato

Brian Carlisle

Andrew Taylor

Jessica Reitemeyer

Chris Nielsen

Mike Baker

Allyson Bentley

Brenden Ryan

Tom Giaimo

Alyssa Wang

Scott Tribucher

Victoria DeVito

Victoria Lukacs

Tony Ozelis

Board of Directors with Franchising Experience

Steve Beagelman

Bernard Markey

Bill Stewart

K9's Franchise Development Team

Sarah Van Aken

Peter Barkman

Jeff Bien

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